Afri Yazi Media · Facebook ads since 2012

Your Meta Growth Department.

We run your Facebook & Instagram acquisition end to end, as your own in-house team. You fund the ads. We do the rest.

We handle the ad accounts, approvals, creative, tracking and daily optimisation.

  • Since 2012
  • 9 markets live today
  • 4 continents
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The problem

Meta ads got hard in 2026.

Three things now break campaigns. Each one is a full-time job.

Ad account restrictedAuthorisation now runs per account, URL and territory. One mistake locks the whole account.
now
Creative fatigueWinning ads burn out in 2–4 weeks. Meta wants fresh variants every week.
2m
Pixel ≠ real depositsSignal loss pulls platform numbers away from real revenue, so budgets follow noise.
5m

Fixing it in-house means four hires…

…or one Growth Department.
What you get

One department. Four jobs. Zero hires.

01 · Accounts & approvals

Accounts that stay live.

Compliant ad accounts, pages, pixels and payments, set up per market. A dedicated agent handles approvals and Meta correspondence.

  • Authorisation done right, per account, URL and territory
  • Account health watched every day
  • No approvals for your team to chase
02 · Creative engine

Never run out of winning ads.

AI-UGC video ads made in-house: 10–15 fresh variants per campaign, every week.

  • New hooks and angles weekly
  • Distinct variants, so Meta keeps delivering
  • Zero production work for your team
03 · Tracking

Decisions made on real money.

Server-side tracking matched to actual deposits, not platform guesses.

  • Every click traced to revenue
  • Pixel and deposits reconciled
  • One dashboard: spend, revenue and what changed
04 · Daily optimisation

Budget follows the winners.

Losers are cut before they bleed. Winners get the room to scale.

  • Kill-or-scale rules driven by profit
  • Cheap tests find winners fast
  • Spend only grows on what's proven
All four, one team

One loop. Every ad teaches the next.

Accounts, creative, tracking and optimisation run under one roof, so the loop from creative to deposit stays tight.

How we're paid

You fund the ads. We do the rest.

YouAd spendYour budget, spent on your campaigns.
FixedRetainerCovers the team, the accounts and the creative engine.
SharedRevenue shareWe earn more only when you do.
Your Meta Growth DepartmentNo hires. No creative to produce. No approvals to chase.
  • Your players
  • Your brand
  • Your data
  • Your pixel
Why a department

Not an affiliate. Not a billable-hours agency.

Affiliate

Paid foreach lead

Creativeyour problem

Spend riskyours

Your datacapped by the network

Agency

Paid forhours

Creativeextra scope, slow

Spend riskyours

Your datayours, if you ask

Growth Department

Paid forresults

Creativefresh weekly, included

Spend riskshared

Your dataalways yours

Pricing is set to the scope, not a fixed package: a management retainer plus a revenue share, or a percentage of ad spend with a performance bonus.

How it starts

Your first 30 days.

A short paid pilot, so the first month proves the model before any longer commitment.

  1. Week 1

    Audit

    We check your Meta authorisation and account setup, market by market.

  2. Week 2

    Build

    Accounts, server-side tracking and landing pages go live for your funnel.

  3. Week 3

    Pilot

    10–15 fresh creative variants launch on a test budget.

  4. Week 4

    Decide

    Losers cut, winners scaled. You judge it on real deposits.

Creative engine

Ads like these. Every week.

Short, vertical, hook-first reels, written and produced in-house for every vertical we run. Tap to play with sound.

Casino · AI UGC · 9:16
Casino · AI UGC · 9:16
Skincare · AI UGC · 9:16
Wellness · AI UGC · 9:16
Nutra · AI UGC · 9:16

AI-generated, UGC-style demo creative we produced. The people and brands shown are not real customers or testimonials.

Who it's for

Built for performance brands, and the agencies behind them.

Brands and operators

Casino, sportsbook and other performance offers. We run acquisition for you; your players, brand and data stay yours.

Agencies with iGaming clients

We run it on your client's own accounts. You keep the relationship; we only win when your clients do.

Licensed casino or betting operator? See our iGaming partner programme
CanadaUnited StatesBrazilFranceAustriaItalyPolandNew ZealandSouth AfricaDR CongoGhanaand more
Common questions

Straight answers.

Who owns the ad accounts and the data?

Your players, brand, data and pixel stay yours. We provide and manage compliant ad-account infrastructure, or run on your own authorised accounts, and hand everything back if we part ways.

Do you guarantee results?

No one honest can guarantee paid-media results. The revenue share is how we put our own upside on the line instead of promising numbers.

What does it cost?

You fund the ad spend. We charge a management retainer plus a revenue share (or a percentage of ad spend with a performance bonus), set to the scope. It starts with a short paid pilot.

What do you need from us?

Your offer, your target markets, your tracking postbacks and any brand guidelines. We handle accounts, creative, tracking and optimisation from there.

Which verticals do you take?

Performance offers: iGaming and betting, nutra, e-commerce and entertainment. If it's a fit we say so on the first call; if not, we say that too.

Contact

20 minutes. A straight answer.

Tell us your offer, markets and payout model. We'll tell you on the call whether the Growth Department is a fit, and if it isn't, we'll say so.